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hBits Launches Cutting Edge Platform For Fractional Investors

The platform’s features, which include intuitive design and automation, will democratize commercial real-estate in India. It will offer a unique digitized “zero assistance” investment process along with property management automation for hassle-free investment formalities and paperless transactions.

hBits, the real estate company offering fractional ownership (FA) to investors, today announced that the company is targeting to reach 25k more investors by the end of this financial year. A new mobile-friendly platform has been launched, ‘hBits 2.0’, for both its customers and prospects, focusing on ease of accessibility and ownership of fractional portfolios. This new platform can be found on www.hBits.co.

The platform’s features, which include intuitive design and automation, will democratize commercial real-estate in India. It will offer a unique digitized “zero assistance” investment process along with property management automation for hassle-free investment formalities and paperless transactions. Real-time updates of returns, robust analytics and a complete online transaction model are some of the features that make this platform a cut above the rest.

Shiv Parekh, Founder, hBits said, “We want to create a product with automated processes that can function without any human intervention. The new platform from hBits will revolutionize commercial real estate by making it reachable for everyone with ease of use. We have integrated AI technology for seamless transactions on our platforms, which will work with integrated data analytics systems. Investors can track their investments from any part of the world on a real-time basis. The investors will also be able to do multi-stage property due diligence on their own by accessing the documentation which will be available on their dashboard at all times.”

“Generally, the property rates are updated every quarter on any platform. But on the hBits platform the property rates at the location of the asset will be updated on a fortnightly basis,” he further added.

Jeslin George, SVP Digital Marketing, hBits said, “Contactless digital transaction is the way forward, the whole world is ready to adopt them. Real-estate sector has been the most conservative sector and late to adopt technology. With our new platforms we are offering our customers a complete digital experience from investment to ownership. Scalability to include blockchain, international property index, smart contracts, etc. has been looked at as one of the most important building blocks of the platform.

On the marketing front the platform also helps the organisation generate engagement with prospective investors who come to the website through the paid as well as the organic route. The core thought behind the platform is also to educate the average investors about the fundamentals of fractional ownership which goes a long way when it comes to “Top of the Mind Recall Value” of the brand.

hBits.co meets all the international standards when it comes to security, from the technology chosen to the user access mapping, it has been intricately designed to ensure data security. Predictive analytics that help in decision making, investment monitoring to keep track of return on investment, ownership documentation dashboard to ensure transparency are few of the key features which sets hBits apart. Speed is of essence here hence we made sure that when the customer decides to invest the whole Expression of Interest process completes in less than 5 minutes.”       

Besides these features the mobile first ideology has made this platform accessible from any corner of this planet at your convenience. The hBits platform also works as a knowledge repository for investors who are not aware of Fractional Ownership of Pre-Leased Commercial Real Estate.     

Source: Business World

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