Picture this: you have your eyes set on becoming a digital marketer, do a course online in digital marketing, add it to your CV but still aren’t able to score a job. So, what’s wrong here? You didn’t go for an academy that helps you from step one to the final step, getting a job.
Digital Ready’s marketing course gets you all ready and prepared for your ideal digital marketing job in just a span of 70 days. Even though this might seem like a bit of a stretch, we have over six years of experience and more than 4,000 happy students for proof.
Digital Ready’s Crash Course in Digital Marketing
At Digital Ready, we know and understand what the industry requires. Our decades of experience helped us in analyzing the skill gap between the company and job seekers.
With over 18 years of experience in the field of digital marketing, our Chief Mentor – Mr Chiranjeevi Maddala, has seen how it has developed right in front of his eyes. And he is one of the developers of this course.
From single web pages to websites doing business worth millions, the sheer potential of this field is limitless. Each day, something new is happening in this ever-evolving field – be it some new trend or technology.
Specifics about Digital Ready’s Certificate Course in Digital Marketing (CCDM):
- The course lasts for two months (for the crash course) and three months (for other types)
- Includes 1-3 months paid internship
- The training method is trainer-led online or classroom teaching
- Our training centers are situated in Madhapur (Hyderabad), Dilsukhnagar (Hyderabad), and Indirapuram (Ghaziabad)
- Students get lifetime access to content and class videos and reading material
- Get certifications from Google, Hubspot, SEMRush, and Digital Ready
- Fresh graduates, experienced professionals, entrepreneurs, and anyone who wants to explore
Day 1 to 30: Training
Every digital means by which one tries to lessen the distance between consumer and product/service comes under digital marketing. The digital space is infinite and to establish a presence there is not an easy task, this is where digital marketing comes in.
There are many channels that come under the umbrella of digital marketing and a combination of them, or in some cases, all of them together are used to market businesses.
Basically, if you are using any electronic device to market your products, it falls under digital marketing. It is of two kinds – online and offline.
In our times, the online form of marketing is much more effective than offline. Taking the help of channels such as search engines, social media, websites, and apps has made everything much more accessible and easy.
These two things are always important factors when it comes to convincing potential customers.
Our Carefully Developed Curriculum
The CCDM curriculum has been divided into the following segments:
- Digital Marketing Process (Define, Create, Attract, Engage & Convert)
- Branding & Digital Presence Creation (Includes Website Creation)
- Digital Content Strategy & Production (Blogs, Creatives, Videos, Infographics, etc.)
- Organic Traffic Generation through Search Engine Optimization (SEO)
- Digital Advertising (Google Ads, Facebook and Instagram Ads, LinkedIn Ads and Outbrain Ads)
- Social Media Marketing (Facebook, Instagram, LinkedIn, Pinterest and Twitter)
- Digital PR (Influencers and Blogger Outreach)
- Lead Generation Techniques & Marketing Automation (Includes Email Marketing)
- Web Analytics (Measurement, Analysis and Insights)
- AI-Based Digital Marketing (Concept & Tools)
- Starting, Growing & Monetizing a Youtube Channel
- Making Money Through Affiliate Marketing
- Monetization Using Google Adsense & Facebook
- Freelancing in Digital Marketing
- Building Your Personal Brand Online
- Bonus: Starting and Managing an Online Business
- Bonus: Starting and Managing a Digital Marketing Agency
The entire course has been planned to give you the best learning experience possible, whether you are fresher, a working professional or just someone looking to restart their career.
This is what sets us apart – we care about making sure you learn at a pace that suits the student and ensures they gain confidence in their digital marketing skills.
Assessment Methods of Digital Ready
We start teaching right from the basics, literally. Even the question “What is marketing?” is explained at great length to ensure that each and every student is crystal clear about the fundamentals of the field they’re about to enter.
Right from the first week, we’re actively giving assignments and quizzing our students, and doing everything in order to enhance their learning experience. Not just their marketing skills, through this process, we work on their communications skills as well.
The overall development of one’s skills is important if you choose to be a digital marketer and we at Digital Ready, are solely focused on doing just that.
What You’ll Be Able to do Once You Complete Your Course
Once you’re done with your training, you’ll be fully equipped to handle the following things:
- Analyze client’s requirements and prepare a strategy and proposal
- Build websites and landing pages
- Conceptualize, run and optimize campaigns
- Manage social media accounts
- Setup and manage marketing automation systems
- Run a comprehensive website audit
- Drive organic traffic with SEO
Day 30 to 60: Internship and Placement Preparation
Our digital marketing training courses are based on live projects and interactive case studies that will provide you with a perfect platform for gaining hands-on experience and exposure to every minute aspect of digital marketing.
So after you learn the different aspects of the online form of marketing during the course, you also get to work on real-time projects during your internship part of the course.
We understand that working on a real problem makes us apply our skills in real-time. All of our students go through the internship with our network of companies so that they can clearly understand what goes into being a digital marketer.
Placement Preparation Begins from Week One
Right from the first week, there are activities, verbal sessions, presentations, mock interviews, internship tasks and so much more. It’s like a hardcore drill that lasts for two months and prepares you for all the different tasks that might come your way once you start working.
Day 60 to 70: Placement Days
As mentioned earlier, if you do decide to study this course, Digital Ready will help you out to the best of our abilities. We help you in preparing for your interviews, brush up on all that you have learnt over the two-month course, and essentially assist you in every way we can.
We line up a series of exciting opportunities because the field is a wide wide field of opportunities. Once you have a sound working knowledge of all the many things it entails, you have endless jobs to choose from.
Every company out there which needs customers to stay profitable needs good digital marketing executives. Some of these are law firms, companies in the food, entertainment and healthcare sectors, auto dealerships and moving companies.
Each of these needs digital marketing to get more traffic and therefore, increase customers and generate more revenue.
Start Working as a Digital Marketer and Unlock Your Potential
You can start living the life of a digital marketer and do all that it entails. All you need to do is keep your head in the game, and work hard on learning and establishing your fundamentals. Just be diligent, determined, and dedicated.
The rest you leave up to us. We will not leave any stone unturned to help you not just unlock your potential but to ensure that you get the job you deserve so that you can start working on the life you want.
Source: Digital Ready
