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HomeDigital MarketingSony LIV unveils its advertising partners for the UEFA Euro 2024

Sony LIV unveils its advertising partners for the UEFA Euro 2024

Sony LIV has announced its lineup of partners for UEFA Euro 2024, bringing aboard 30 advertisers including one Co-Presenting sponsor, one Co-Powered by sponsor, and eight Partner sponsors. 

The streaming platform has onboarded partners such as Johnnie Walker, Maruti Suzuki India Limited, Acko, Black & White, Coinswitch, AMFI, Myntra, Disney Cruises, Rado Swatch, Amul, BMW, Redbull, Motorola, Jameson, LIC, Apple, Haier, GSK, Volvo, Apollo Tyres, Amazon, Ultratech, Seiko & Jim Beam amongst others. 

As the tournament progresses towards the finals, Europe’s largest football competition has teams like England, France, Spain, and the Netherlands going head-to-head for the crown. 

Moving further, with the Finals of the Euro scheduled to take place on Monday, July 15 at 12:30 am IST, the platform will also broadcast three other premium properties simultaneously in the coming weeks.

Ranjana Mangala, Head- Sr. Vice President, Ad Sales Revenue, Digital Business commented, “We are thrilled with the overwhelming response to the UEFA Euro 2024 on Sony LIV. The passion & engagement of Indian football fans has been truly exceptional. We are grateful for the incredible partnerships we have been able to leverage with sponsors, who made this a truly unforgettable experience for viewers. Looking ahead, we now prepare for a thrilling sports calendar.”

Source: Social Samosa

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