This product is especially designed and curated for teenage girls who can live a comfortable period cycle from the start of their puberty. Healthfab was started in 2019 with the mission to provide affordable solutions for a healthy and sustainable human life.
Healthfab, the Bangalore-based health & hygiene start-up, has launched a new product to its already existing range of period-proof intimate wear called GoPadFree™. This product is especially designed and curated for teenage girls who can live a comfortable period cycle from the start of their puberty. Healthfab was started in 2019 with the mission to provide affordable solutions for a healthy and sustainable human life. The company’s flagship product is GoPadFree™, India’s first standalone reusable period panty, which aims to bring comfort to women and create a more plastic-free society. There is no need to wear additional menstrual products such as sanitary pads, tampons or cups when using these panties. Adding a feather to its cap, GoPadFree is now available for teens in different sizes and colors.
As per studies, a single woman can generate up to 125 kg of non-biodegradable sanitary waste through her menstruating years alone. In India itself, approx 3.3 million tons of plastic waste is generated every year, 13% of this caused by sanitary waste. Period panties are hence a sustainable and more comfortable alternative to menstrual products.
Commenting on the success of GoPadFree, Kiriti Acharjee, Co-founder, Healthfab said “While growing up with female members in my family, I saw a definite need to provide hassle-free menstruation to women which was also plastic-free. This gave birth to our first product GoPadFree which has received tremendous response from the Indian audience as well as our neighbouring countries of the Middle East. With feedback from our customers, we have introduced a new product for teen girls with an aim to make their menstrual experience as seamless as possible.” The company is also working on developing new product categories in the female hygiene sector which are more affordable and can be used by the masses.
Additionally, Healthfab has partnered with an NGO called Yuwa India Trust, that works specifically with girls from impoverished families in rural Jharkhand where girls are at a high risk of child marriage and human trafficking. They have one of the largest girls’ football programs in India with over 250 players. Through this partnership, Healthfab will contribute 1% of their sales for the betterment of the girls in this region. Kiriti added “We are grateful to have partnered with an organization such as Yuwa and we hope to take this partnership to new strides as our company grows.
Source: Business World
