Monday, December 4, 2023 — Strengthening siblinghood by delivering rakhis worldwide — Strengthening siblinghood by delivering rakhis worldwide

Raksha Bandhan is a festival that glorifies siblings’ pure and precious bond. There is no secret as to how and why Raksha Bandhan is celebrated. All the family members gather to celebrate the festival with each other. Married sisters visit their brothers, so Raksha Bandhan’s joy should always stay intact. Such is the craze and love for this festival.

A sister does all the hard work to find a beautiful rakhi for her brother and tie it on his wrist on Raksha Bandhan. In return, the brother promises to protect her and always have her back no matter what. They exchange gifts and offer sweets to each other to enjoy the festival to the fullest.

While siblings are known to have a love-hate relationship, where they have all the right to tease and irritate one another, they let no other person harm their siblings. And if anyone crosses the line, siblings become the biggest protector of each other and treat the offender a lesson.

Such is the relationship of one sibling with another, and Raksha Bandhan is known to strengthen it and deepen the roots of love, loyalty, care, and protection.

Changing countries changes relationships

When we stay 24*7 with one person and share our toys, room, video games, food, parents, our life, and even our secrets with them, imagining life without that person is impossible. A sister means the world to her brother and vice versa. But sometimes, life happens, and siblings have to drift apart. We move cities for education and then countries for a job.

But if a brother leaves the country and lives away from his family, nobody misses him more than his sister. All the late-night problem-sharing sessions come to a halt. There are no more fights over food, and the protection we used to feel before doesn’t feel anymore. They feel a sense of losing their safe space that doesn’t seem to restore.

A pair of siblings’ significant loss is on Raksha Bandhan when all other siblings celebrate the festival together. Still, you are alone at home, missing your brother while he feels miserable in the country he now resides in.

They say the spirit of a festival increases when we are with our people, with our family. And the void one feels with the absence of their sibling on Raksha Bandhan can only be filled by the sibling.

Although technology makes the impossible possible, it isn’t difficult to see your brother or sister on Raksha Bandhan. You can video call them and celebrate a virtual Raksha Bandhan or book a ticket and see them on the festival day.

But it isn’t always possible to get a plane ticket and travel miles away to celebrate the festival with family. While a virtual celebration over the video call lacks essence, feels incomplete, and doesn’t give the much-needed satisfaction. In this case, too, technology helps you find a mid-way.

Restoring Love, Restoring Festivities

All those who love their sibling a little too much, who are not ready to settle with the type of Raksha Bandhan celebrations they are now having with one sibling settled abroad, that person looks for a way to solve this problem permanently. And that way is called technology and e-commerce facilities.

These two factors have helped them deliver their love, best wishes, gifts, and rakhi on Raksha Bandhan by online rakhi deliveries. With online rakhi delivery worldwide, siblings don’t long to feel each other’s affection as they can feel it to some extent by sending online rakhi gifts to each other.

This semi-virtual way of Raksha Bandhan celebration helps many siblings deal with the reality that they no longer live with their families. But no matter where they live, online rakhi delivery assures them that there’s someone who loves them, cares for them, and will do anything possible to brighten their day and put a smile on their face.

It is a blessing to have such a sibling in your life, and it feels excellent when websites like are there to send rakhi to USA and worldwide on our behalf. This shows the perfect harmony of technology with emotions. And online rakhi delivery is often seen as strengthening siblinghood across the globe.

Hence, one must not accept reality, settle with their circumstances, let distance separate them from their family, and hope that only some miracle can unite them. We must look for ways, take things into our hands and get them done. And that’s the true meaning of Raksha Bandhan, not letting external factors define your relationships. You define them yourself.

(ThePrint ValueAd Initiative content is a paid-for, sponsored article. Journalists of ThePrint are not involved in reporting or writing it.) 

Source: The Print

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