A landing page can be an indispensable tool for sales. It is your opportunity to get your message across and directly convert a visitor into a customer. This is why it’s so important to build a landing page that accomplishes your marketing goals.
Landing pages are part of the ever-popular marketing tactic known as “funnel-building.” Funnels are a way of guiding your potential customers to become paying customers. Think of your website as an online store with many paths that encourage shoppers to buy something. The best path is the one that has the most value for your customer and gives them the incentive to get to checkout.
The 10 landing page builders you’re about to see are those that allow you to create landing pages in a few clicks and without any design or development skills. In other words, these landing page platforms let YOU be the expert that YOU are supposed to be!
The best 10 landing page builders to help you get started.
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Unbounce
Unbounce is an extremely user-friendly landing page builder that anyone can use. You won’t have to struggle with an interface too confusing to navigate, or a steep learning curve. Unbounce is great for creating landing pages of any kind, regardless of your conversion goals. This includes lead generation, page conversions, or email opt-ins. If you decide you need help getting started, Unbounce also offers 24/7 support via live chat and email.
This tool helps marketers design, publish, and test campaign landing pages on the web or mobile in minutes.
By using Unbounce, you’re making your job easier by reducing the amount of time you have to spend on mundane tasks. What’s more, you have the ability to modify and edit landing pages with minimal effort. Unbounce is ideal for marketers who want to focus their time and energy on the things that actually matter – like growing their business and providing excellent customer service.”
With the updated benefits for Basic and Pro plans, Unbounce is really a strong contender in the landing page builder race.
Landing page building software that helps you build responsive, and high-converting landing pages. You also get other features like pop-ups and sticky bar builders for improving your conversion rate. You can create mobile pages, run A/B testing, replace texts, and analyze your traffic and sales using this tool.
- Multiple landing page templates
- Integrations with a variety of tools
- User-friendly landing page builder
- Mobile responsive landing pages
- Traffic analytics
- Limited customer support
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Leadpage
Leadpages is a landing page builder that has become one of our favourites. It is the highest-rated landing page builder, and for good reason: it’s simple to use, works on all devices and platforms, has a designer-grade templates library built-in, and provides one of the best lead generation tools we’ve ever seen. It’s not just a great landing page creator – it can be used as an email capture tool and for lead generation as well.
Leadpages gives you dozens of templates, each with its own design and style. It also offers lead capture tools, split testing facilities, and email integrations to enhance conversions. You can add widgets such as app buttons and countdown timers to display limited-time offers or promote upcoming events. To top that off, it comes with detailed campaign tracking features which let you see your marketing efforts progress in real-time.
Using Leadpages, you can sign up in 2 minutes and have your first landing page created in 5 minutes.
Instapage
If you are running an online business or have a website for your business, Instapage is the perfect landing page software for you. It comes with 200+ mobile-responsive templates and 5 different types of landing page options.
You can choose the best-personalized template from the list of pre-made templates and start creating a professional-looking landing page that will convert your visitors into customers. Your only job is to write content and set up the conversions on the page.
Instapage allows you to create and publish landing pages without any technical skills. Anyone can use Instapage as it provides two versions, one is Free, and the second one is Pro. A lot of people are using this tool and getting a lot of improvements.
By using their drag and drop builder, you can create beautiful, mobile responsive web design templates without writing a single line of code. The user interface is intuitive and helps you create high-converting landing pages effortlessly.
$199/month
Instapage is one of the most advanced landing page platforms around the globe. Users get to access 6 solutions under one platform. The services include landing pages, personalization, AdMap, experimentation, collaboration, and page speed. With Instapage, the user not only gets to create amazing landing pages but also convert the leads effectively.
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Landingi
Landing pages are very effective for increasing your conversion rate or getting your first sales. They can be easily embedded on your website (or anywhere else). All you need is some compelling copy and a good headline. But the header is just the tip of the iceberg: you’ll have to think of an intriguing call-to-action, which will persuade people to click and convert.
Landingi features some great templates that include powerful, actionable landing pages and let you customize them quickly and easily. It also provides you with A/B testing tools as well as heatmap analytics, so you can learn about what brings visitors to take action and how best to optimize your landing pages.
Regardless of whether you want to create a landing page for Lead Generation, eCommerce, or any other purpose, Landingi has you covered. Thanks to its drag & drop builder and many customization options it’s very easy to incorporate your own content and images, or even video & rich media such as YouTube videos and Google Maps.
All you need to do is pick a template, add your content and place your links, images, and tracking codes. And just like that, you will have a professional-looking landing page created in minutes with no technical skills or development expertise needed.
Hubspot
Are you familiar with HubSpot? If not, let me give you a brief introduction. HubSpot is an inbound marketing software solution that allows business owners and marketing professionals to attract visitors, convert leads and generate sales. Now, HubSpot has a product called the HubSpot Website Optimizer which comes with a landing page creation tool called ClickFunnels.
HubSpot’s landing page builder is a drag-and-drop tool that makes it easy to create highly effective landing pages. It can be used for lead-gen, product launches, and events. It’s surprisingly easy to use, especially considering how powerful it is.
HubSpot, one of the most popular marketing automation tools, offers an excellent landing page builder. It comes with an easy-to-use drag and drop interface which lets you create landing pages with ease. All the templates have been designed by Hubspot’s in-house designers so they have created beautiful, professional, and modern landing page templates. The templates are designed specifically for mobile devices which ensures that your visitor does not face any issues while navigating through the landing pages.
One of the cool things about HubSpot landing pages is that you can easily insert a Google Analytics code in order to gather data on personas that visit your pages. HubSpot’s landing pages are primarily used for lead generation and do a good job at it too!
One of the best software for inbound marketing and sales. It is known to attract its users through blogging, social media, ads, and more. The platform aims to convert visitors into customers with landing pages, email, marketing automation, ABM, and more. All of this is powered by the customer data in the user’s CRM to enable personalization at scale.
- Affordable pricing.
- Tracking ROI.
- Converts readers into customers.
- Easy to use tools.
- 24*7 customer support.
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Wix
Wix is one of the most well-known website builders out there, and you can create a great-looking landing page with its one-page (splash) or multipage (regular) landing pages. There are options for mobile and tablet versions of the page, so no matter what device your visitors are using, they’ll be able to easily see your page. I like that Wix allows you to add a few lines of code to make customizations to your landing page.
Wix is designed to help you build websites of any size. And if you start out that site with one of Wix’s landing page themes, it can also be one of the fastest ways to make a one-page site.
With no coding required, you can do pretty much anything you want with Wix. You can make one-page sites, regular old websites, create a blog, or even start an online store. Of course, with that many options, your head might spin before you know it (and that’s unless you’ve been drinking).
Elementor
There are many other WordPress page builder plugins, however, and most of them have similar functionalities. Elementor is a new player that has stepped into this niche with a fresh design idea and features that other WordPress page builder plugins do not offer.
Being recognized as the best among its peers is no easy feat. When you take a deeper look at Elementor throughout its journey, however, it’s clearly the WordPress page builder that has been winning hearts and conversions.
Though the plugin is not as extensive as other more popular page builders, for some users, it’s actually a better option. While other page builders offer dozens of drag-and-drop layout elements, Elementor has much fewer layouts on offer, but what it does have is well thought out. It’s also a simple solution that’s easy to use as it doesn’t clutter your interface with too many options and doesn’t overcomplicate things like some other solutions do.
As one of the most popular SEO-friendly page builders, Elementor is ideal for creating high-quality landing pages. No more page builders that allow you to insert only a single widget and ensure the best user experience.
GetResponse
The first thing you need to be aware of is that GetResponse isn’t meant for spontaneous entrepreneurs. To take the most advantage of this platform, you’re going to have to do a lot of planning ahead of time and be willing to spend a number of hours with it. This isn’t just a negative connotation – it can also work positively if you’re willing to put the effort in.
GetResponse does everything you’d expect from email marketing software. Plus, it goes a step further by offering landing pages and website builders to take your lead capture capabilities to the next level. GetResponse can be used with all kinds of leads, so you can attract visitors and mature leads depending on the needs of your business. The email marketing platform is closely integrated with the landing page builder so you don’t have to worry about getting distracted by redundant features.
Mailchimp
The ability to create landing pages for your campaigns is really important because you’ll need something on which to promote them. The best landing pages are well-optimized and highly targeted, and this is where MailChimp’s platform really comes into its own.
You can use it to create stunning and effective landing pages and to promote your latest products and campaigns directly to your customers’ inboxes. Once you’ve built up a bit of knowledge, you can also use the platform for more advanced mass email marketing activities, like setting up drip email sequences and tracking your email open rates.
Mailchimp has taken the landing page and form creation to the next level. The platform includes templates that can be used to create subscribers, messages, and promotional campaigns in a process that has been described as “Amazingly easy”.
MailChimp’s landing page builder lets you design beautiful-looking landing pages in just a few clicks. If you’re feeling experimental, it’s a good platform for testing out products, messaging, and ideas before launching a website. You may find that writing your sales pitch this way helps you to refine it into something that is not only appealing to readers, but that converts well too!
Wishpond
Super easy to build a beautiful landing page customized for your business. Wishpond has a drag and drop builder that builds high-converting landing pages. Its audience targeting tools are powerful and intuitive, and it’s very easy to see how you’re doing with Facebook advertising. Wishpond reduces the risk of running a campaign by doing split testing automatically for you: every ad is optimized in real-time with the goal of generating the best possible results for your budget.
The Wishpond landing page builder is designed to give you a frictionless experience in creating landing pages. The platform will allow you to create up to four different landing pages on the free plan, which is already a delight for its free status.
Wishpond’s landing page builder is no doubt an editor’s choice for marketers. We recommend this tool to all marketers out there who want to create a landing page without the need for a developer.
WishPond is a marketing automation platform that helps businesses with all their marketing needs. It can easily connect with an existing app and also has many native integrations. They help businesses generate sales.
- Better customer care than alternatives
- Feature-rich and efficient
- Several native integrations
- Not all media platforms covered
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Conclusion
There are few best landing page builder tools that make the entire process of creating landing pages extremely easy. Besides the fact that these landing page builders are free to use, another big advantage of using ready-made templates is the ease with which you can have a professional-looking website without much effort.
The 10 tools we looked at are great examples of dedicated landing page builders that excel at the job they were designed to do. They are all quite different in their own way, but there will always be some overlap in functionality. Your choice really comes down to what you’re after. All offer a free version with limited features, so why not try them all and see which ones work best for you.
With all of these landing page builders in the mix, there are a few downsides, such as a lack of customization. However, due to their simplicity and functionalities, they’re really quite manageable if you keep your campaign simple as well.
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Source: WittySparks
