These centres will enable deliveries under 20 minutes by stocking 1,500 SKUs which will ensure a consistent ordering experience for the consumer.
The first and the second wave of the COVID-19 pandemic significantly drove growth in the hyperlocal delivery segment. Dunzo is planning to expand its micro-fulfillment platforms to look into the growing demand and potential of this segment. It is looking to reach out to over 700 neighborhoods, by deploying over 250 micro-fulfillment centers.
These centres will enable deliveries under 20 minutes by stocking 1,500 SKUs which will ensure a consistent ordering experience for the consumer. Through this model, Dunzo is building the largest online convenience store in India powered by local neighborhoods and merchants, with plans of expanding operations to 20 cities by 2022.
A report by RedSeer Consulting said e-grocery would grow at a CAGR of 57%, to become an $18.2 billion market by 2024, significantly up from $1.9 billion in 2019.
The pandemic-induced lockdown has seen the rise of many hyperlocal platforms like Dunzo. Since January 2021, it has witnessed a rise of 350% in medicine orders, while daily produce like groceries, has grown 318% as of April 2021.
Dunzo delivered over 20,000 orders to hospitals between March 2021 and May 2021. This, along with the delivery of medical aid, including oximeters and home-cooked meals, has led to an exponential growth of 204% in Dunzo’s orders.
Source: Business World
