Easiloan is exclusively servicing customers for major developers in the city such as NaikNavare, Sara and VTP Realty apart from opening its platform for any direct home loan seekers.
Easiloan, a new age fintech start-up for end-to-end home loans has entered the Pune market. This follows a rapid scale-up journey in Mumbai, where the company started its operations in July 2021. Their proprietary AI-based technology for matching a user with the best home loan option and subsequent support right up to sanctions will now be available for home buyers in Pune.
This move from Easiloan comes during the current festive season considered as peak time for home buying and more so in a prominent realty market like Pune. Easiloan is exclusively servicing customers for major developers in the city such as NaikNavare, Sara and VTP Realty apart from opening its platform for any direct home loan seekers.
While the technology platform recommends the best home loan and connects customers instantly with a bank of their choice, Easiloan’s tie ups with 15+ banks and HFCs like HDFC, ICICI Bank, SBI, Bajaj Housing Finance, PNB, IIFL Home Finance and others ensures a hassle-free customer experience right up to loan disbursement.
“Pune is a major IT hub with a large, aspirational and young population who either end up settling in the city or look at real estate as a smart investment option. This has fuelled the demand for home buying among a truly tech savvy generation. Hence, it was about time that we prioritised Pune as our next destination for providing digital home loans. Our success and learnings from Mumbai ensures that we have a head start to serving this market and making home buying easier for Punekars” said Pramod Kathuria, Co-Founder and CEO, Easiloan.
Easiloan.com aims to address the inefficiencies in the home loan ecosystem by leveraging technology to streamline the loan processes across buyer, developer/seller and lenders. The application brings developers, direct selling agents (DSAs), customers, banks and NBFCs on a single platform for end-to-end digital processing of home loans.
Easiloan thus works as an aggregator of demand across real estate developers, brokers and individual customers for the banking system. It offers a single point solution to real estate developers for the home loan requirements of their customers through its platform by profiling, match-making and automated processing into the banking system. Pre-qualified customer profiles are offered to relevant banks/ HFCs through the Easiloan platform, leading to high rates of conversion, low human errors and quicker sanctions & disbursements.
For developers, this translates into faster cashflows and fewer losses on account of cancelled bookings due to un-serviced loans.
The biggest winner in this process is the home buyer who gets access to best offers and superior experience allowing them to savour their dream home purchase rather than undergo the stress of a tedious offline home loan journey. With their highly scalable technology platform Easiloan has plans to enter more markets in the next few months.
Source: Business World
